So, who are we? – results of 2013 Reader Survey

solo travel statistics

Clearly, more women are reading Solo Traveler than men. However, it’s not likely as skewed as the numbers above suggest. On Facebook the numbers are 66% women and 33% men.

I am now planning Solo Traveler for 2014.

Yes, I’m working on a business plan. It sounds very non-blog-like, doesn’t it. But, in fact, Solo Traveler has expanded far past just a personal blog.

To be authentic, Tracey and I must stay true to our own interests but we believe that we can plan to serve yours as well. To do so, we must know what they are.

Last month I ran my annual Reader Survey. 262 of you kindly invested your time to share your view of travel and what Solo Traveler can do for you. The information gathered, as always, reveals some interesting points about who is reading Solo Traveler, how you travel and what you need. It helps me understand how to plan for 2014.

On a side note I should tell you that Solo Traveler continues to enjoy dramatic growth. Since the 2012 survey taken in October last year, the number of people visiting the site every month has grown by more than a third to 40,000+.  Facebook members have increased by more than 150% to 16,700+. Twitter followers have grown by almost 25% and our Newsletter subscriber base has grown by almost 200% to over 6,000!!  And we now have solo travelers following us on Pinterest and Google+ as well.

Thank you to our growing community of strong, confident, interested and curious solo travelers!

And now, here are the results.

show travel research

You were able to check more than one mode of travel. The results are interesting. You are an intrepid group!

Solo Travel research

This shows quite clearly that readers would travel more if they could afford it.

how often people travel alone for pleasure

This shows the frequency of solo trips for pleasure.

 

It seems that the length of trips is consistent with the money issue.

It seems that the length of trips is consistent with the money issue.

 

This gives me an idea of what you like most about Solo Traveler and where to focus our writing energy next year.

This gives me an idea of what you like most about Solo Traveler and where to focus our writing energy next year.

solo travel deals

The result here is consistent with the fact that money is the greatest hindrance to traveling more.

 

I was pleased to see that the priorities you identified is consistent with the balance of content I publish at the moment. All information is helpful whether it points in new directions or not.

I was pleased to see that the priorities you identified are consistent with the balance of content I publish at the moment. All information is helpful whether it points in new directions or not.

 

  • Crif Johnson

    A very well researched survey done. Thanks for sharing!